“Excellence means paying attention to the smallest details. What has made Forest Essentials a luxury brand is its commitment to using the freshest and purest ingredients, and following the original, intricate, tedious processes.”
Mira Kulkarni, (Founder & CMD, Forest Essentials)
When it is becoming very difficult to keep traditions alive in the modern world, we come across a very well-known luxury brand, Forest Essentials. Forest Essentials is an authentic, traditional skincare brand with their foundation in the ancient science of Ayurveda. With their philosophy “If you cannot eat it, do not use it on your skin”, this organic brand takes the customers to a world where ancient wisdom is infused with modern aesthetics. All products of Forest Essentials are pure, fresh, seasonal, and natural. The brand controls the conception, formulation, manufacturing, and sale of all their ayurvedic products, thus ensuring quality and purity across all the pillars.
FOREST ESSENTIALS COLLECTIONS
Forest Essentials offers a great collection of makeup products, facial care, body care, hair care, men’s care, mother and baby care products. All products are:
100% Ayurvedic: All products are certified 100% natural and inspired by Ayurveda recipes by the ministry of AYUSH. Forest Essentials conform to the highest quality control standards.
Cruelty-Free: All products are non-toxic, not tested on any animal, and unadulterated without the use of parabens, sulphates, chemical sunscreens, and synthetic fragrances.
Made in India: All products are made in India as Forest Essentials believes in celebrating the rich knowledge and heritage of India through their products. They source rare ingredients from different parts of countries.
As the company knows that every skin type is unique and needs individual attention, they have introduced a new bespoke service under which one can schedule a personalized appointment with certified ayurvedic doctors. Through this service, the company provides customized recommendations on products, rituals, and lifestyle changes most suitable for any unique skin and hair characteristics.
Forest Essentials uses pure, pretty, and powerful ingredients. The company’s thoughtful selection process begins with a 4 step evaluation of performance, safety, sourcing, and environmental impact. The company uses many rich ingredients like Amla Extract, Anantmool, Aloe Vera, Cucumber, Coconut oil, milk & water, Green Tea, Hibiscus, Honey, Jasmine, Kasturi Manjal, Litchi, Mustard Oil, Neem, Oudh Essential oil, Orange Essential oil, Patchouli Oil, Red Banana Flower Extract among others.
AWARDS AND RECOGNITIONS
Forest Essentials has received many awards so far. Some of them are:
- Elle India Beauty Award for Best of Hand Treatment (Blood Orange Hand Polisher) and Best of Brightening (Kumkumadi Teenage Night Cream).
- Vogue Beauty Awards for Best Face Mask (Tejasvi Ayurvedic Sheet Mask) and Best in Body care (Soundarya Luminous Beauty Oil).
- Cosmopolitan Beauty Award for Best Facial Serum (Advanced Soundarya Age Defying Serum With 24K Gold) and Best Lip Balm (Sugared Rose Petal Luscious Lip Balm)
- Harper’s Bazaar Beauty Award for Best of Anti-Ageing (Ojas Age Arresting Ayurvedic Sheet Mask) and Best Night Cream (Tejasvi Emulsion)
- Grooming Award for GQ Best Grooming Product (Sandalwood & Orange Peel Shaving Cream) and GQ Best Grooming Product (Lemongrass Loofah Soap)
Mira says “Many people tend to be what other people want them to be. The most difficult thing is to be yourself, with all your quirks intact! That’s the biggest achievement”.
Forest Essentials has grown exponentially. Till the year 2010, the company had 16 stores across seven cities but at present, the number has grown to more than 80. They supply their products to 190 hotels and export to 120 countries. Forest Essentials is emerging as one of the best naturals and organic luxury brands by making Ayurveda more accessible to people.