entrepreneurs

YOU CAN LOVE BEING AN ENTREPRENEUR WITH THESE REASONS!

Entrepreneurship is about turning what excites you in life into capital, so that you can do more of it and move forward with it.”  – Richard Branson Can entrepreneurs be born? Yes! Can entrepreneurs be made? Yes! These may seem like very simple questions but have a hidden meaning attached. The ability to apply dedication, […]

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Advantages Of Putting Purpose Back To Your Core Strategy

Advantages Of Putting Purpose Back To Your Core Strategy

When we look at large-scale companies generating high profits, it is important to note what their driving strategies are. On taking a closer look, one can note that the three main determining strategies known to drive these companies are: a) Developing new markets b) Catering to larger stakeholder needs c) Evolving with the rules of […]

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Latest Insights Into The Digital World

Latest Insights Into The Digital World: Digital 2021

The Digital annual report consistently tracks consumer digital behavior around the world to bring to people a comprehensive, scalable, and replicable resource for building digital strategies with confidence. A report this comprehensive is best utilized to test theories for various companies. Is TikTok actually the best place to reach Gen Z? Can you reach more […]

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DIGITAL MARKETING

HOW DIGITAL MARKETING IS A PARADIGM SHIFT?

“A revolution doesn’t happen when society adopts new tools. It happens when society adopts new behaviors”.  – Clay Shirky   There will never be a superior chance to be in publicizing, and there will never be a more terrible time. Digital Marketing is that significant way of marketing and trade that involves online-based advancements and […]

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LWYD Interactive

LWYD INTERACTIVE: DRIVING NEW MEDIA MARKETING THROUGH CREATIVITY

We go over and above to understand what a client wants. We don’t just treat this as a job and that is what ensures that the client sticks with us.  – Malavika Pai (Co-Founder, LWYD Interactive)   The Global Hues got the opportunity to interview Malavika Pai, Co-Founder of Look-what-you’ve done (LWYD INTERACTIVE), a new […]

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iprospect

iPROSPECT: PAVING THE WAY INTO THE GLOBAL DIGITAL MEDIA WORLD

“The only thing that has remained the same for the agency is its name” – Rubeena Singh (CEO, iProspect) iProspect, a Dentsu company, is a digital global media agency that is known for its innovation and clientele that includes big brands. The company knows how to combine media strategy and storytelling with digital expertise and […]

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schbang

SCHBANG: BRINGING INTEGRATED MARKETING SERVICES UNDER ONE ROOF

“Having the right kind of culture sets the right tone for the quality of output provided”  – Harshil Karia, Co-Founder, Schbang   Every company has a basic need for a variety of marketing resources and tools to ensure its proper functioning. Designing a correct website, front-end development, creating a mobile application, etc are the essential […]

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Successful Branding

Identifying Your Brand Pillars: Keys To Successful Branding

PURPOSE – Before you started with your brand, you must have had something about how the brand will serve a purpose, the most important thing about your brand is what purpose it serves and how it will be beneficial to the people. Your brand purpose is the meaningful reason behind why your brand exists. To […]

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