“We focus on making your corporate communications crisp, clear, and creative.”
Meghna Nirav Parekh (Proprietor,
Basil Leaf Creative)
In a fast-paced world, where information flows ceaselessly and opportunities arise with every interaction, communication is the lifeblood that fuels success. Enter Basil Leaf Creative, the leading provider of comprehensive and cutting-edge communication solutions that helps corporate clients create conversations.
In a realm where communication can make or break a business, BLC by Meghna Nirav Parekh, stands as a beacon of expertise. Whether it is a budding startup, an established company, or anything in between, the firm helps businesses propel forward, meticulously crafting strategies that align their brands with the right platform at the right time.
“Our expertise lies in the realm of visual and written communication, across multiple spectrums both online and offline. We partner with companies where employees and communication are integral to the business,” says Meghna.
The inception Tale
In 2008, a small seed of creativity was planted, and thus Basil Leaf Creative came into existence. It marked the formal genesis as Meghna opened the firm’s bank account and embarked on a path brimming with potential. In the beginning, it was a solitary endeavour, with only Meghna to forge ahead. However, as time passed, the firm gradually expanded its horizons, adding talented individuals to the team.
“Initially, our focus revolved around providing internal communication campaigns to various companies. Little did we know at that time, the vast scope that lay ahead, waiting to be explored and nurtured into something grand,” mentions Parekh.
Today, the firm proudly stands as a cohesive team of 20 individuals, each bringing their unique talents and expertise to the table. With a diverse range of specialisations, team BLC caters to a wide array of industries, including BFSI, IT, telecommunications, automobiles, and beyond. The primary focus of the firm lies in offering corporate & visual communication, as well as strategic and content-driven solutions for businesses.
B2B Corporate Communication Solutions
BLC specialises in providing robust B2B corporate communication assistance, tailored to empower businesses with impactful campaigns and strategies. From developing impressive business campaigns to crafting internal and external communication strategies, the firm empowers clients with the tools they need to build their brand and drive success.
Whether a business requires assistance in designing compelling HR programs like campus hiring programmes or needs support in marketing teams, HR teams, or corporate communications teams, BLC becomes the top choice.
“We are committed to staying technologically savvy. We actively embrace and utilise the latest tools and technologies available in the market to benefit our clients. We never settle for simplistic solutions; instead, we consistently strive to provide tailored, innovative solutions to our clients,” reiterates Parekh.
The Vast Clientele
BLC works with companies belonging to different B2B segments such as telecommunications, FMCG, automobiles, insurance, and banking. The firm constantly strives to generate fresh ideas that push boundaries and provide clients with a competitive edge.
“We aim to offer them value-added solutions without making a hole in their pocket. When we achieve this, we build a long-term relationship with our clients,” says the founder with pride.
What’s The Next Plan
BLC is now looking forward to leveraging AI tools to enhance efficiency, accelerate processes, and ultimately save valuable time for its clients.
However, we firmly believe that AI cannot replace the essence of human emotive solutions. The crucial aspect lies in our ability to harness our creative ability to create empathetic communication solutions that precisely align with the client’s vision,” adds the leader.
The firm strives to increase its clientele base by making a significant impact through its meaningful communication strategies. Basil Leaf Creative’s belief that the true value of communication lies in its ability to inspire behavioural change within the target audience is what differentiates this young agency from the rest.